"MART" Papers

Paper Code	Year	Title	Points	Teaching period
MART301	2025	Strategic Marketing	18 points	Semester 2
MART304	2025	Sales and Sales Management	18 points	Semester 1
MART305	2025	Societal Issues in Marketing	18 points	Semester 2
MART306	2025	Market-Led Innovation	18 points	Semester 1
MART308	2025	Integrated Digital Marketing	18 points	Semester 1
MART310	2025	Current Issues in International Branding	18 points	Summer School
MART326	2024	International and Export Marketing	18 points	Semester 2
MART328	2025	Business to Business Marketing	18 points	Semester 2
MART329	2025	Consumer Behaviour	18 points	Not offered in 2025
MART330	2025	Special Topic	18 points	Not offered in 2025
MART333	2025	Creative Marketing Communication	18 points	Semester 2
MART355	2025	Business Project	36 points	Full Year