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The Product Development Research Centre's research expertise and testing facilities are available to help gain valuable insights into product quality and performance. We can help understand what product and process variables are important for the quality of your product.

We have the expertise to help you develop a consumer centric perception of quality for your product. Rather than arbitrarily deciding quality cut offs, consumers can be used to determine the quality limits of your product.  The important consumer, sensory properties and/or flavour can be related to product to composition, formulation and processing.

With access to state of the art analytical equipment coupled with sensory and microbiological testing, product quality attributes can be defined, characterized, improved or enhanced.

PDRC granola bars portraitOther Consultancy Services

Contact the Product Development Research Centre (PDRC)

Associate Professor Pat Silcock
Manager, Product Development Research Centre (PDRC)
Tel +64 3 479 7564
Email pat.silcock@otago.ac.nz

Contact a PDRC staff member

Further information

Department facilities

PDRC Case Studies

Beef EQ - Silver Fern Farms

Beef

Flyhidrate in-flight beverage system

Flyhidrate drinks

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